The Customer Success Café Newsletter

The Customer Success Café Newsletter

Share this post

The Customer Success Café Newsletter
The Customer Success Café Newsletter
Stop Calling it Churn: Why Top CS Teams are Shifting Their Mindset (+ Templates)
Copy link
Facebook
Email
Notes
More

Stop Calling it Churn: Why Top CS Teams are Shifting Their Mindset (+ Templates)

Hakan @ The CS Café Newsletter's avatar
Hakan @ The CS Café Newsletter
Nov 09, 2024
∙ Paid

Share this post

The Customer Success Café Newsletter
The Customer Success Café Newsletter
Stop Calling it Churn: Why Top CS Teams are Shifting Their Mindset (+ Templates)
Copy link
Facebook
Email
Notes
More
Share

🔒Exclusive Resources Included

  • 🔥Customer Health Score Template
    The exact scoring system used by top SaaS companies

  • CSM to CSM Account Transition Playbook
    Never lose another customer during handoffs

  • Proactive Engagement Framework
    Prevent issues before they arise

  • Action Plan Templates
    Turn strategy into action


Customer retention has a direct impact on your company's profitability.

And it's time to shift the way we think about customer churn.

The average company loses 10-25% of its customers annually, making this conversation more important than ever.

The Problem with "Churn"

In B2B, we've become comfortable with business jargon that distances us from the real impact of lost customers.

While "churn" works well for businesses with thousands of small customers, it fails to capture the gravity of enterprise customer relationships.

A mere 2% reduction in customer attrition for a $5 million business translates to $100,000 in lost revenue.

What if you could:

  • Cut the number of customers leaving by up to 82%

  • Increase your team efficiency by 30%

  • Transform customer relationships from transactional to strategic

  • Build a culture of accountability and growth


🔐 Access My Complete Transformation Framework

💪 Join 100+ CS Leaders from Adobe, Salesforce, Microsoft & HubSpot who are already transforming their approach to customer retention.

Exclusive Resources Included

  • 🔥Customer Health Score Template
    The exact scoring system used by top SaaS companies

  • CSM to CSM Account Transition Playbook
    Never lose another customer during handoffs

  • Proactive Engagement Framework
    Prevent issues before they arise

  • Action Plan Templates
    Turn strategy into action

You'll Also Get:

✓ Real case studies from companies that slashed churn rates by 82%

✓ Step-by-step cultural transformation roadmap

✓ ROI calculation templates

✓ Implementation guides for teams of all sizes

✓ Access to my complete library of customer success resources

Don't wait for another customer to leave. Transform your approach today →

The True Cost of Customer Loss

…

This post is for paid subscribers

Already a paid subscriber? Sign in
© 2025 Hakan Ozturk
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share

Copy link
Facebook
Email
Notes
More