17 Must-Read Books To Boost Customer Experience

1. Delivering Happiness

A Path to Profits, Passion, and Purpose by Tony Hsieh

2. The Customer Rules

The 39 Essential Rules for Delivering Sensational Service, by Lee Cockerell

3. Hug Your Haters

How to Embrace Complaints and Keep Your Customers" by Jay Baer

4. Customer Satisfaction is Worthless, Customer Loyalty is Priceless

How to Make Customers Love You, Keep Them Coming Back and Tell Everyone They Know, by Jeffrey Gitomer

5. The Experience Economy

Work Is Theater & Every Business a Stage, by B. Joseph Pine II and James H. Gilmore

6. Never Lose a Customer Again

Turn Any Sale into Lifelong Loyalty in 100 Days, by Joey Coleman

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